Discover · Fashion and beauty · Online stores
The home page on 6 November 2026. Sites change; ask plagio for today's.
Pages
Colours
Each role is picked from where the colour is used and how much of the page it covers.
- Background#ffffff
What the page itself is painted on, 2.4% of painted area, 3 buttons, 3 links, 17% of colour uses.
- Surface#f7f7f7
The next neutral background, close in lightness to the page, 10% of painted area, 0.3% of colour uses.
- Text#333333
The strongest colour carrying body text, 12.63:1 on the background, 9 links, 23% of colour uses.
- Muted text#9b9b9b
Secondary text, 2.78:1 on the background, 1 link, 20% of colour uses.
- Accent#cd4c20
The most colourful colour in use (chroma 0.68), 13 links, 9.2% of colour uses.
- Border#dbdbdb
A faint neutral line, 1.38:1 on the background, 9.5% of painted area, 0.5% of colour uses.
Also in use
- #222222
- #efefef
- #666666
- #000000
- #111111
- #0000007a
Type
GTUltra. The steps below are the sizes the page uses most, set in our font so you can compare them.
| Sample | Family | Size | Weight | Line height | Tracking |
|---|---|---|---|---|---|
| Aa | GTUltra | 70px | 900 | 77px | normal |
| Aa | GTUltra | 49px | 900 | 63px | normal |
| Aa | GTUltra | 31.5px | 300 | 42px | normal |
| Aa | GTUltra | 31.5px | 900 | 42px | normal |
| Aa | GTUltra | 24.5px | 400 | 30.8px | normal |
| Aa | GTUltra | 21px | 800 | 28px | normal |
| Aa | GTUltra | 21px | 400 | 28px | normal |
Use Bellroy's system on your site
Paste this into Claude Code, Cursor or any agent with plagio connected. It reads the site live, with spacing, radii, shadows and the states this page leaves out.
Use plagio's extract_brand on https://bellroy.com/, then restyle my site with its colours, type scale and spacing. Keep my content, layout and logo; take the system, not Bellroy's copy.
